About the Role
We are looking for an AI GTM Operations Manager to own the systems, workflows and execution standards behind AD Labs’ managed digital sales teams.
You will translate client strategies into operational campaign architectures, ensuring that targeting, data, messaging, AI-agent workflows, qualification logic, CRM processes and reporting operate as one connected system.
This role sits at the intersection of go-to-market strategy, revenue operations, artificial intelligence and campaign delivery. You will work closely with Client Success, Business Development and technical partners to launch, monitor and continuously improve digital sales programmes across international B2B markets.
Your Responsibilities
- Design and manage end-to-end GTM workflows covering market research, account selection, buyer identification, outreach, conversation routing, qualification and meeting handover.
- Configure and optimise AI-powered digital sales workers, including prompts, messaging logic, qualification criteria, escalation rules and human-in-the-loop processes.
- Own campaign operations across data quality, CRM structure, workflow automation, lead routing, sequencing, reporting and delivery governance.
- Monitor performance across account fit, contact relevance, engagement, qualification, meeting quality and pipeline contribution, then implement evidence-based improvements.
- Translate client strategies and commercial requirements into repeatable operational playbooks for internal teams and digital workers.
- Identify workflow failures, data issues and delivery bottlenecks, coordinating rapid resolution across commercial and technical stakeholders.
- Maintain documentation, quality-control processes and operating standards across all active client campaigns.
- Capture campaign intelligence, objections and successful patterns to improve AD Labs’ wider data, automation and accountability infrastructure.
Who We Are Looking For
- Experience in GTM operations, revenue operations, sales operations, campaign management, marketing automation or AI-enabled commercial delivery.
- Strong understanding of B2B outbound strategy, ICP development, account-based targeting, sales qualification and pipeline management.
- Practical experience with CRM platforms, workflow automation tools, data providers, campaign systems and AI-assisted operational processes.
- The ability to convert commercial strategies into structured systems, workflows, operating procedures and measurable performance frameworks.
- Strong analytical judgement and the ability to diagnose performance issues across data, messaging, process and execution.
- A highly organised and independent operator who can manage multiple international campaigns without losing technical or commercial detail.
- Clear communication skills and the confidence to work across client-facing, commercial and technical teams.
- An entrepreneurial mindset with a strong interest in AI agents, automation and the future of autonomous commercial work.
Why Join Us?
- Own the operational infrastructure behind managed digital sales teams used across international B2B markets.
- Work directly with the founder and influence how AD Labs’ digital workers, delivery systems and intelligence layer evolve.
- Gain hands-on exposure to AI-agent orchestration, GTM automation, revenue operations and measurable commercial execution.
- Join an ambitious international company at an early growth stage, with substantial autonomy and a clear path toward leadership in AI-powered GTM operations.
